Ouidad Curly Haircut Review

Greg & Tony: A Ouidad Salon located in Connecticut is one of the many salons where you can get a "curly hair" haircut
Greg & Tony: A Ouidad Salon located in Connecticut is one of the many salons where you can get a "curly hair" haircut

I have been getting my hair cut by Ouidad stylists for a number of years now, so I felt it was time for me to share my experience for those of you considering a Ouidad cut, but before I get to the review, let’s explore the Ouidad backstory.

Ouidad (Her)story

“Ouidad” is the first name of a woman who has built an empire around caring for, cutting and styling curly hair. This empire involves flagship salons, certified salons, training stylists, manufacturing and selling products which focus on the needs of those with curly hair.

Ouidad herself has built this empire because as a hair stylist and woman with curly hair, she was frustrated with the lack of knowledge about curly hair. As a child, Ouidad suffered with frizzy unmanageable hair for which she was teased. As an adult she set out to learn how to manage her own hair and has brought wisdom and beauty to other women who now can wear their natural curls with supreme confidence.

She invented a method for cutting hair that she calls “Carving & Slicing.” This method works to remove the bulk that curly hair tends to have and almost, like magic, allows the curls to take center stage and with the right amount of moisturizing and product, the hair shines in its own glory. This is how the Ouidad website describes the specialized cutting method “The technique is based on strategically cutting hair at the curvature of the curl pattern to create sculpted, defined curls that “fit together” like puzzle pieces. The proprietary method of cutting helps eliminate unwanted bulk that can obscure the curl pattern, so that well-formed curls can shine through.”

The Salon Cut

In many ways, a Ouidad cut follows the traditional method of hair styling. Once you arrive at the salon, you will have a consultation focusing on any problems and share your hair vision with your stylist. Then your hair will be washed and conditioned. The stylist will comb out your hair and cut the length and shape of your hair. It is at this point that your style will deviate from what is tradition. At this point there will be the “Carving & Slicing” portion of the cut. This is when some of the unnecessary bulk will be taken out with careful attention to the way the curls will lay.

Ouidad Styling Video

Ouidad Styling

Then the stylist will move on to applying a leave in moisturizer and gel.

Here are the Ouidad at home Styling Steps:

Begin with wet hair (no towel drying!)

1. Apply a moisturizing conditioner and work product all the way through so that it is evenly distributed.

2. Followed by gel working the gel from the scalp outwardly. This also works to separate the curls giving them nice definition.

3. Then, sectioning the hair and applying more gel from the root outward.

4. Rake and shake sections of hair. This is done using the four fingers of the hand, beginning at the base of the hair, combing the fingers through until just before the end and then shaking the hair.

5. (Optionally) apply duckbill clips near root on top of head.

6. Air dry or diffuse dry.

7. Apply a holding spray.

Second Day Hair

Ouidad suggests that after styling your hair you would not need to wet or restyle your hair for 2-3 days. They suggest that you put your hair up with a scrunchie overnight. While I will occasionally go out of the house with “second day hair,” I will typically wet and restyle my hair most of the time, so I typically don’t follow this advice. One reason that I don’t follow this advice is that I exercise on most days which leaves me in need a full body (including head) shower. I am also a swimmer and wearing a swim cap doesn't leave my hair in presentable shape.

Ouidad Locations

You can get a Ouidad cut at one of four flagship stores, there are two located in New York City, one in White Plaines, New York, and one in Santa Monica, California. There are also Ouidad affiliated salons located nationwide where you can find a stylist.


The cost of a Ouidad cut will vary depending on where it is done. A typical Ouidad cut will cost $125.

I once paid for a Ouidad cut in Richmond, VA that cost $160.

How Long does it Take?

The entire process takes less than an hour, about the same amount of time as a typical salon cut.

Ouidad Cut and Style Results
Ouidad Cut and Style Results


I was thrilled with my Ouidad cut and kept going to the same salon for years until I moved. My hair was far more manageable and beautiful than ever before. The Ouidad cut gave me everything that it said it would, such as:

  • Healthier hair and no frizz - because of less shampooing and more conditioning.
  • More defined curls - thanks to a cut that took my curls into account as well as using the right styling products.
  • More uniform curls throughout my head - thanks to learning about the “Rake & Shake” styling method.
  • More lift - thanks scrunching and duckbill clips.

How often to get a haircut?

I found that could wait six months or more before going back for another Ouidad cut, but trims are recommended approximately every few months.

Ouidad Products

Ouidad has their own product line and the stylist will recommend these products. Other than the "climate control gel," I never found the need to use Ouidad products exclusively. For me, it was mainly the cut that made the difference, learning how to style my hair using the Ouidad methods also helped a great deal.

Ouidad Cons

  • Cost

The high cost of a Ouidad cut might be the biggest turn off for many people. Paying a lot for a haircut because you have curly hair can make you feel like you are being penalized for having the very hair that Ouidad is trying to encourage you to be proud of. I mean, why can’t I celebrate my curls and pay the same as a person with straight hair?

  • Proximity

Currently, I have to drive over an hour to a Ouidad salon; this is a big deterrent to keeping up with my Ouidad curly hair look. While the number of Ouidad salons is increasing, it might still be inconvenient to get to one near you.

  • Pushing Product

My experience is that most Ouidad stylists will try to sell the “Ouidad” products. I never like feeling like I am listening to a sales pitch. And since I don’t love the Ouidad products and would rather stick with my preferred drug store products, this is a con.

I Highly Recommend a Ouidad Haircut

I highly recommend getting a Ouidad haircut, the price is high, but it is worth it. The value is in learning how to make the best of your curls so that each and every day you can love the hair that you were born with is worth it in the end.

Other Choices

You also might consider a DevaCurl haircut. DevaCurl is another method of styling hair. You can read a comparison between DevaCurl and Ouidad here.

© 2015 Ariel Laur

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